Give a Taste of Your Product with Sample Giveaways
Use a traditional marketing approach and give away free samples of your product from your Web site. After giving away the samples, follow up with an e-mail. Ask the people who received a sample what they thought of it, if they had any problems, and if they have any questions.
Direct the samplers back to your Web site for more information and discounts on purchasing the regular version of the product. If you have a number of products, you might consider alternating your free samples.
Ask if visitors would like to be notified by e-mail when you change your free sample. This gives you permission to e-mail the visitors on a regular basis to remind them about the sample. You also get to update them with new information regarding your Web site, your products, or your company. This can entice them to visit your site again. Make sure you include your signature file in your e-mail message.
Free samples also provide a great viral marketing opportunity.
Use a traditional marketing approach and give away free samples of your product from your Web site. After giving away the samples, follow up with an e-mail. Ask the people who received a sample what they thought of it, if they had any problems, and if they have any questions.
Direct the samplers back to your Web site for more information and discounts on purchasing the regular version of the product. If you have a number of products, you might consider alternating your free samples.
Ask if visitors would like to be notified by e-mail when you change your free sample. This gives you permission to e-mail the visitors on a regular basis to remind them about the sample. You also get to update them with new information regarding your Web site, your products, or your company. This can entice them to visit your site again. Make sure you include your signature file in your e-mail message.
Free samples also provide a great viral marketing opportunity.
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